Amanzi Skin
Client: Amanzi Skin
Year: 2020
Sector: Hotelería
Location: Puerto Rico
A talented dermatologist from Puerto Rico entrusted us with creating the name and brand identity for her high-quality cosmetic line. She envisioned a brand that reflects the excellence of her skincare products. We chose the name “Amanzi,” meaning water in Zulu, the language of the largest ethnic group in South Africa, considered the cradle of humankind. Water symbolizes the essential role of hydration in skincare. For the visual identity, we incorporated floating elements to evoke a sense of lightness, complemented by silver and white tones that convey the premium quality of the product line. This elegant and refined branding captures the essence of luxury skincare, aligning perfectly with the dermatologist’s vision.